Attracting a candidate to the most senior position in your company comes with significant responsibility – as this individual will be shaping the future of the business. It is therefor important to get the relationship off to a good start by presenting the opportunity in a professional, clear and concise manner that:
a) grabs attention
b) accurately sets out the role and key requirements of the applying candidate
c) is concise yet clearly outlines the company’s objectives and the experience required
Further Reading: What does a CEO do?
To help you position the vacancy effectively to the most senior C-Level stakeholder in your company, here’s a template that hits all the right notes, but will keep the attention of the intended audience i.e. an astute individual who is more often than not straight-shooting and short on time.
Include the full title plus a short label that grabs the eye of an applying CEO
e.g. Chief Executive officer – Expanding Leisure Brand
Lead with the compensation – particularly if it’s an attractive one:
e.g. Salary: up to £150,000 + equity
If a fixed location, include this next:
e.g. Location: London
Next, briefly describe who you are looking for and for what type of business:
I am currently looking to recruit a CEO for a Innovative, start up, leisure business.
Summarise where the business is at in it’s journey, state the objectives of the business and how the new CEO might fit in:
Based In London and looking to expand regionally, the business has cultivated a creative, entertaining and inclusive concept that has seen great success.
As well as continuing to open physical sites, the business has built a strong online offering during pandemic, engaging clients with the product in a at home setting. This small business has big ambitions and a very committed founder and supportive board. The CEO position would suite an entrepreneurial minded individual who is looking to be apart of something from the early stages.
Now run through the Essential Experience Requirements:
- Strong leisure or hospitality experience (restaurants, cafes, experiential entertainment, activities, attractions, sport etc) in a branded, multi site business.
- Extensive openings experience
- Scaling experience, ideally having taken a small business (under 10 sites) and delivered national or part national growth/roll out.
- Strong financial acumen
- Interested in developing interesting brands and working with creative marketing teams
And then outline the Desired Experience Requirements:
- Previous experience working with an investment partner.
- Additional experience with online services
Wrap up with how the candidate can apply for the position:
Should you feel this exciting role matches with your career ambition and experience, please do apply with your up dated CV.